Patriot Power Greens Supplement Project.
Supplement company that helps military vets and now athletes to stay healthy and support their health as they age
Setup & context
the company Patriot Power greens needed to sell more supplements to meet the previous year sales records and increase share holder value as quickly as possible.
The challenge & problem PROCESS
The inhouse marketing team faced strong compliance regulations when trying to communicate specific claims on Social media platforms leading to their accounts getting banned several times. The challenge was to bypass these regulations and still deliver a strong compelling message to the target audience
Launch, impact, results
The response was more than we expected. we created a story-driven ad that brought in more than $750,000 worth of sales in less than a month. and more than $500,000 in upsells, this has been one of my most successful campaigns.
you can read the full ad here

